Drew Hargrove | Can't See Color

For most of my life, the world looked different to me.
I just didn’t know it. Blues and purples felt the same.
Oranges and greens were muted. Nothing ever looked as bright or vibrant as people described. What did stand out was white, black, and gray. They were clear. They made sense. They never let me down.

At 20, I found out I was colorblind. By then, I had already started a print company in high school and spent years building it without realizing I was seeing the world differently than most people.

The irony isn’t lost on me. A colorblind guy building a business in the color industry.

For over 20 years, I’ve helped brands tell their stories. I’ve worked with clothing lines, businesses, and products of every kind. We’ve printed close to a million shirts along the way. I poured my creativity into other people’s visions and never stopped to tell my own.

WHTBLKGRY is that story.

It’s my life, my family, and a reminder that seeing things differently isn’t a disadvantage. Some of my family is colorblind too. We don’t see the world the same way everyone else does, and that’s okay.

Not seeing things the same doesn’t mean we can’t build something together. It doesn’t mean we can’t respect each other.
It doesn’t mean we can’t succeed.

We all see differently. And clarity comes from learning to live with that.

That’s WHTBLKGRY.

CLARITY OVER CHAOS

Clarity doesn’t come from adding more.
It comes from removing what doesn’t matter.

Chaos is loud. It pulls at your attention. It sells urgency, options, and noise. Most of it isn’t necessary.

Clarity is quieter.
It’s deliberate. It’s disciplined. It asks better questions instead of offering more choices.

White. Black. Gray.
Not because color is bad, but because focus is better.

When you remove distraction, you gain margin.
When you reduce decisions, you preserve energy.
When what you wear just works, your mind is free to work on things that actually matter.

Clarity over chaos is a way of operating.
In business. In leadership. In life.

It’s choosing fewer things.
Then choosing them well.

And Cattle

Most people have a plan.
A name. A vision. A version of life they’re chasing.

And most of the time, that plan looks good on paper.But real life has a way of humbling you.

Things don’t always go the way you thought they would.
Jobs end. Plans change. People disappoint you. You disappoint yourself. So somewhere along the way, the smart ones leave room for reality.

They add a quiet backup plan. Not because they’re quitting.
Because they’re grounded. “And cattle” is that line at the end of the sentence.

The reminder that you can dream big and still keep your feet on the ground. That you can chase something meaningful and still be ready when life throws a curveball.

It’s not about giving up. It’s about being prepared.

For the men and women who know that fulfillment isn’t just found in winning. It’s found in humility, resilience, and knowing who you are when the plan falls apart.

That’s “and cattle.”